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MRI Simmons Insights (20 concurrent user limit)

MRI-Simmons Insights (formerly University Reporter) is a consumer intelligence and discovery platform that provides information on consumer behaviors brand consumer messaging, cross-channel marketing, and media planning tactics.

Tutorial:

Introducing Simmons Insights (4:52)

A MRI Simmons database.

Resource URL: 
https://insights.mrisimmons.com/university/fsu
Abbreviation: 
insi
Vendor: 
MRI Simmons

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